Our process

The development models are the various processes or methodologies that
are being selected for the project depending on the it’s aims and goals.
There are many development life cycle models that have been we
have implemented in order to achieve the required objectives.

What we use: Agile modelWaterfall modelIterative model

Choosing right model for your software product is very important.
Based on the model the development and testing processes are carried out.



Phase 1 - Discover with clients

By working closely with you we capture a complex understanding of your business, your competitors, your clients and your goals.
So your goals become our goals. And only together, step by step, we achieve them.

Interviews with key project experts

The essential in developing a five-star digital solution are interviews with key project experts. To help you launch the best apps and websites possible our strategy and planning team works alongside with your key project experts. We set out to understand your business and customers with as much clarity as you do. Clarity in digital marketing is The Power! Interviews give us clear insight into your business drivers. So we can determine and benchmark the criteria for success, and discover intersecting projects, additional requirements and priorities. SmartData will run a series of Stockholder Interviews with the key stockholder experts related to the project.

Competitive Analysis

Understanding your online competition is a crucial component to building a successful web site and business. We identify and analyze your competitors to know who’s who in your industry. Competitive Analysis gives us the knowledge to help us make the best decisions during your project. There are a number of reasons why you should be proactive and not reactive when it comes to competitor research. Primarily it enables you to understand the market dynamics, what your competitors are doing, and what makes them better or worse than you. By studying these aspects, you can ultimately improve the performance of your Web site and business.

Customer Research

We use creative and highly effective methods to understand your customer’s language, expectations and behaviors. Our strategy and planning team works alongside our world class branding and digital design experts to understand your business and customers with as much clarity as you do.

Discovery Workshops

Will be onsite with client to run Discovery Workshops. The main goal at these Strategic Discovery Workshops is to get a better understanding about the organizational purpose and goals, target audiences and success metrics. There is no quicker and easier way for us to get to know You and what You want to achieve from your digital project. The workshops involve your core project team, plus key members of your customer-facing business units. Together, we draw out and articulate your real Unique Selling Proposition

Scope run & web strategy

Based on the workshops, talks, interviews and the client’s internal requirements, we will outline key priorities and will create a high level project scope. Working hand-in-hand with our clients, we take your initial concept and merge it with everything the SmartData team knows about mobile, about startups, about what does and doesn't work. We turn ideas into actual products. Once we all agree on a general direction, SmartData team fleshes out all the details. One of the great benefits of this process is that minutes in strategy translate to an hour in wireframing, a few hours in design, and days or even weeks in development.



Phase 2 - Idea

Planning – The Project Plan

At this stage, our Project Managers work with you to lay a roadmap of your web system. If needed, we’ll also try to determine the immediate and long-term requirements for your site, including SEO and third-party integration: Social Media widgets, email subscription, and Google Analytics. The ultimate goal is to ensure that business objectives, web/mobile technologies, and design will be captured and implemented properly. As a result of these efforts, we create The Project Plan divided into modules, milestones, dependencies, required assets and the product specification.

Sketching / Brainstorming Ideas

Some of the best ideas start with a sketch. Sketching is an excellent way to quickly explore concepts. Sketches help to convey ideas, demonstrate functionality, visualize user flow, and illustrate anything that requires human interaction. We, at SmartData, believe the sketches are an important part of the design and development process. We work in a group, sketches from team members are reviewed together in order to compare and consolidate the best ideas. We sketch and brainstorm. Is a powerful process to use, it always helps discover the best ideas and solutions.

Website Structure and Sitemap Creation

Before we even get to wireframing and design, we develop the website’s information hierarchy putting business logic in a structured and reachable way. We can also work with your team on this task or use your current website structure. Here we develop a site map – a list of all main topic areas of the site, as well as sub-topics (if applicable). This gives us a guide as to what content will be on the site, and is essential to developing a consistent, easy to understand navigational system. This is also the point where we decide what technologies should be implemented.

Low-fidelity Wireframe

Low Fidelity wireframes are generally a very simple place to start design. Wre go with low fidelity when we want to define navigation, framework and basic structure. Low fidelity wireframes are useful for starting conversations, deciding very basic functionality as well as navigation layout. They are also perfect for supplementing other UX documents like sitemaps and user flows to help provide a quick visual of the page layout.

High-fidelity Wireframe

High-Fidelity wireframes fill in the details missing in their simpler predecessors, low fidelity wireframes. They define the weighting and visual hierarchy of the page, actual form and interaction elements, and often labels, instructional text, including dimensions, behavior, and/ or actions related to any interactive element. We uncover a lot more issues that need to be considered when we start working with the details, helping to save us time later on in the process.



Phase 3 - Design

With a true eye for detail and a deep understanding of user experience, we have a real passion and want to create visually beautiful, functional digital environments - from the overall look down to the tiniest elements. SmartData is a team with passion for design and technology.

UX & UI design

The Visitor - is the sole purpose of your website’s existence. The key to an excellent website experience is getting to understand your visitors’ needs and how best to fulfil them. We design with our client’s visitors at the heart. We love to keep things simple, enabling users to effortlessly find what they are looking for. A clean, compelling design is just as important as the words on the page in successfully conveying your message.

Responsive website design

With the accelerated growth of mobile and tablet usage, having a website that looks and works exemplary across all devices is fundamental. Responsive web design characterizes everything that is great UX - from easy-to-use & easy-to-understand navigation, adaptive orientation & resolution, to fast loading speeds. Our professional team incorporate responsive in your new website design scheme. If you already have a website, we can modify it and make it responsive. SmartData has all the tools and technology to make your website more accessible.

Information architecture

Your site is only successful when your users can get where they need to be and get there without getting frustrated. A well schemed architecture is at the core of our design process. We believe high-end design is led by well-structured content. With skills across design and build, our strategy ensures that the information architecture (IA) and user experience (UX) of your project are absolutely of the highest quality.

Mobile applications

SmartData develops all kinds of mobile Apps and adapt your website to any device using responsive design. We do responsive design and development, in which your website fits any resolution, and also create a separate website for mobile devices. We develop mobile applications for both iOS (iPhone) and Android, and we design the user interface design (UI) in the most attractive and effective way for your company or product.

Web & desktop applications

In addition to mobile apps, SmartData also develops any kind of web or desktop applications, attention to detail in the user interface design, user experience (UX) and programming. Common web applications include online retail sales, online auctions, webmail, wikis and many other functions. At SmartData we have extensive experience in the design and development of complex web applications. Looking for an application targeted at desktop or whiteboard? We can also offer this type of fully customized applications.



Phase 4 - Development

The web development phase converts the creative vision into reality. Once you approve the visual design, our front-end developers get to work building pages in a development environment, while our back-end engineers set up your server and database. SmartData team of developers possesses a finely tuned skill set, their ultimate goal being to touch the perfect balance between presentation and performance - ensuring the highest level of design accuracy and user experience. We are an Agile company, and our development process reflects that philosophy. Our deadlines are precise, and our process allows us to meet those deadlines. Our quality assurance approach is stringent. We will not release a site unless it is fully functional and up to the high standards.

Technical Planning

Beyond having strong web developers, SmartData team is fulfilled with interface designers, usability engineers, and quality assurance experts - who refine wireframes and create technical specifications that outline exactly how the site will function. The result is a project that is not only well coded but also well engineered from top to bottom.

Database. Functionality. Content

One of the main concerns of our development team is to ensure the website will be built to comply with all relevant accessibility and web standards such as the standards for HTML, CSS, XML and XSL. After choosing a development framework and/or CMS we will then focus on configuring the database. This forms the backbone of the website and it is built in line with the structure and content requirements. The next step is to ensure the website functions properly - making sure all the buttons, sliders, filters, shopping carts etc. work perfect and enable the visitor to move between pages, make online purchases or easily navigate the site. Following that, the client’s content will then be integrated into the project. This covers services information, category and product titles, descriptions and features, articles, videos and other types of content.

Performance and Security

Before deploying the code into production environment, it is important to validate the functional and non-functional aspects of the application. Performance testing is one of the important types of testing under non-functional testing group. Our major focus for each and every one of our clients, is to have a complete solution. The client will be able to observe live every element and functionality of the website and give feedback for minor tweaks. This is the most important and long phase, as we have to apply everything that was prepared on the previous phases. When developing the website we are taking into account all the features, design elements, performance optimizations and security.



Phase 5 - Test

In Testing phase we will go through all the modules and functions of the website in order to confirm their impeccable functioning. We will also run case studies with real users to calculate the performance and effectiveness. Then the website will be delivered to the client and launched.

Alpha and beta testing

With alpha testing we focus largely on making sure that the project design and functionality are operating as planned. After alpha testing, the site should be free of the vast majority of bugs and malfunctions.
The beta testing process allows you as a project owner to do a small scale test of the functionality and content of the product.



Phase 6 - Launch

We'll set your project up for long-term success by giving you the tools you need to manage your project.

At this stage, we test run your project over and over again in order to ensure that all development elements have been fulfilled. We need to be satisfied with your app's performance, and so, we make sure that whatever is planned before the design and development stage is now implemented without any flaws.

Data migration, server setup and configuration, code merge, domain name redirection, sanity test are some of the key tasks performed in this phase. An experienced team of professionals carries out these tasks with maximum precision by checking everything is set up correctly and leaving no room for assumptions.

When we are done running and monitoring your project, we give you our final verdict and allow you to take complete charge. Our experts still remain on hand if there are any issues.



Phase 7 - Support

SmartData provide a range of services to keep your website or application running at its best.

Site Maintenance

We offer website maintenance and management that is professional, inexpensive and takes care of all your web support needs, whether you are a small business or a large organisation with multiple websites. SmartData Support Team will look after your site and help you to develop it even if we didn’t build it.

App Maintenance

SmartData can bring our application development skills to keep your existing applications up and running, even if made by another builder. Whatever its JavaScript, PHP,.Net, Salesforce, or any other language we can quickly evaluate and assimilate your source code and even react promptly with a problem diagnosis and fix when required.

Web Hosting

We provide the flexible and well supported hosting - keeping your site running 24/7. All SmartData sites are constantly monitored and backed up every day.

We apply the latest software updates to ensure maximum security. To find out more about our top quality hosting services please contact us.

CMS Training

We’ll show you how to add and edit pages, upload photos and news. We can also help you to understand some web fundamentals that will ensure that you maintain the site content in an optimal way.